Packaging
Salimbeni · Fabric care.
Fragrance accompanies fabrics.
Packaging for the Salimbeni Profumi fabric care range and design of a scented wardrobe card. Michele Venisti coordinates the presentation of the products with an accessory designed to accompany clothes and household linen.
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The project
One family, different ways to use it.
The project connects the product packaging with the scented card. The packaging introduces the range; the card carries the same identity into wardrobes and among household linen. Different formats share the brand and a common graphic language.
The light composition groups product information around the Salimbeni logo. A decorative border and blue accents create continuity between the bottle, cartons and card, while keeping the names and instructions on each surface readable.
The design detail
A card to hang or place in a drawer.
The card has a rectangular outline with rounded corners and an opening at the top. A ribbon passes through this opening, allowing it to hang from a clothes hanger: a simple gesture that brings the accessory close to garments without adding another container.
The images also show it placed among shirts in a drawer. The front surface carries the brand and coordinated graphics, keeping the product recognisable in both settings.
Project information
- Design
- Michele Venisti
- Manufacturer / client
- Salimbeni Profumi
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